A handful of years ago, I chose to channel my creative energy toward a specific audience: vegan + animal-friendly groups + businesses. While researching this decision, I gradually shifted from a long-time vegetarian to a full-blown vegan. During that transition, I scanned through dozens of articles, images, and books about our catastrophic dependence on the meat, dairy, and egg industries. I remember wishing for a free resource — one that… Read more ›
It was such fun to be quizzed by Biz Mama, an online hub where business-minded moms support one another and share their stories! Enjoy this brief interview, re-posted below… ********** Biz Mama: Can you give our readers some background info about your business? Robin: I launched Parfait Studio in 2007 with a focus on “multi-layered” concepts. Like the dessert that inspired my business name, I prefer ideas that are great… Read more ›
When you’re funding a worthy cause or catching a ride downtown, crowdsourcing is a no-brainer — but when you’re crafting the most visible piece of your vegan brand, it’s a huge no-no! I outline the top 5 reasons why you should steer clear of the crowds in this guest blog for Vegan Business Media. You may be surprised by what you find! Read the full piece here.