Plant-Based Poster Boy

Poster with headline: "Join Paul McCartney and Go Veg During October"

Sir Paul graces this poster (designed by Parfait Studio) celebrating Sacramento’s Meatless Monday resolution!


When one of the Fab Four asks you for “Help!” it’s hard to say no. Okay, so technically it wasn’t the knight himself who called me up, but when the wonderful folks at Sacramento Vegan Chef Challenge needed a poster designed in his honor, I was happy to oblige! 

Longtime vegetarian and founder of Meat Free Mondays in the UK, Paul McCartney is an animal activist as well as a musical legend. When he performed at the new Golden 1 Center in October, the City of Sacramento presented him with their own Meatless Monday Resolution, and numerous restaurants celebrated by offering up delectable vegan fare all month long.

Sacramento folks got a taste of plant-based yumminess, and the poster I created got some great exposure, to boot. Many thanks, Sir Paul!


SVCC logo design by Josephine Morris

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